Two car accidents in three days! Huawei asked the world, but it couldn’t stop? Yu Chengdong once said: It’s hard to hit.

It was only one day after the news of "Asking the M5 Smart Driving Edition to Ride BYD Dolphin". On November 14th, another video of an accident with the M5 was circulated on the Internet.

According to the image of the vehicle driving recorder circulated on the Internet, at about 9: 29 am on November 14th, an M5 car was driving normally on the two-way four-lane pavement on the left, with a speed of about 60-80 km/h.. A minute later, at 9: 30, a construction vehicle suddenly appeared in front of the road, and a truck suspected of asphalt was towed, but no warning signs were set in front of the construction vehicle.I saw the video car directly hit the trailer.

It can be seen from the live pictures circulated on the Internet that the two airbags in front of the M5 all popped up, and the engine compartment was seriously damaged. However, no obvious deformation was found in the A-pillar. According to the netizen who broke the news, the driver opened "assisted driving" and "Huawei directly towed the car away" after the accident.

Two car accidents in three days! Huawei asked the world, but it couldn't stop? Yu Chengdong once said: It's hard to hit.

Is it the fault of Huawei’s wisdom?

one

Ask M5, intelligent driver or mentally retarded?

As of press time, Weibo, the official of AITO Auto, has not made any response to this matter.

In response to this accident, netizens are also "noisy".

The questioning netizens think:

Why didn’t AEB work at that time?

Didn’t you say you were far ahead?

Didn’t Yu Dazui say that "it’s hard to hit if you want to"?

Q: The M5 driver’s assistance was turned on, but it still failed to recognize the obstacles ahead, and it was badly hit. So do you still believe in the NB boasting of car companies?

Two car accidents in three days! Huawei asked the world, but it couldn't stop? Yu Chengdong once said: It's hard to hit.

On the other side, netizens think:

"Look at the picture and you will know that this is not a smart version, and there is no lidar."

This is the "Bosch", which belongs to the retarded version.

It’s two different things that it’s difficult to crash and it’s impossible to crash, and this is the old M5, which has no intelligent driving ability at all.

However, according to the blogger "New Car Tribe" on the afternoon of 15th, it was revealed that:AITO automobile has paid attention to this matter.The vehicle is 22 models of M5 EV.Before the collision, the vehicle turned on the auxiliary driving, and the early warning and AEB were triggered normally, which minimized the impact caused by the collision and did not cause personal injury.

Two car accidents in three days! Huawei asked the world, but it couldn't stop? Yu Chengdong once said: It's hard to hit.

According to this response, the accident vehicle is a standard version, not equipped with lidar, not a smart driving version.According to netizens, this car may use Bosch’s "ACC adaptive cruise control system".

Two car accidents in three days! Huawei asked the world, but it couldn't stop? Yu Chengdong once said: It's hard to hit.

According to the data, the function of ACC system is developed on the basis of the traditional cruise control device. The difference is that cruise control can only limit the speed, and the steering wheel and brakes need to be controlled by the driver, while ACC can better help the driver coordinate the steering wheel and brakes.Using ACC can free the driver’s feet to a certain extent, but his hands can’t leave the steering wheel.

Judging from the video of this accident, the driver has no obvious "takeover action", and there is no obvious "braking action".

No wonder some netizens questioned that this is "opening the mentally retarded version as a smart driving version"?

Coincidentally, on November 13th, a collision accident involving the M5 version riding on BYD Dolphin caused widespread concern. At the Liaobu User Center in Dongguan, a test drive of Huawei’s M5 Smart Driving Edition suddenly accelerated when reversing, then quickly hit the BYD dolphin in the rear and finally "rode" on the dolphin.

On the evening of November 13th, Yu Chengdong made an emergency response: the customer mistakenly stepped on the accelerator as a brake when reversing, resulting in hitting the rear car. Regarding the non-intervention of AEB function, Yu Chengdong said that after communicating with the ADS team and quality, the vehicle backward emergency braking did not recognize the stationary vehicle, and it was clearly marked in the manual.Therefore, the cause of the accident is that the customer mistakenly stepped on the wrong accelerator pedal.

The accident was also wrongly rated by netizens as a "win-win", BYD has "hard strength against truth" and the world is "all-round crushing".

2

Why are there many questions about "smart driving"?

There have been two accidents in succession. From the comments of netizens, it can be found that some consumers have begun to question "smart driving".

For example, when Dongguan Liaobu reversed its car, many users will immediately think of the sentence that Yu Chengdong once mentioned-"It’s hard to hit it". In fact, this is for the new M7. At that time, Huawei released the "omni-directional anti-collision system", which can identify all obstacles in the rear and take the initiative to stop.At that time, Yu Chengdong even shouted the words "It’s hard to reverse and hit".

However, users only remember that "it’s hard to hit" and don’t deeply understand its limitations.

It is reported that the "omni-directional anti-collision system" supported by Huawei ADS 2.0 is not "omnipotent" and has many limitations. For example, the backward emergency braking of the vehicle does not recognize the stationary vehicle; For example, the driver is stepping on the accelerator pedal, brake pedal or turning the steering wheel sharply; There is a large vehicle behind the vehicle, which blocks the detection area of the radar or camera of the vehicle.

For example, the test drive accident of Dongguan Wenjie M5 Zhijia Edition does not belong to the scene contained in "It is difficult to hit it". In addition, many netizens don’t know that the 22 models of M5EV only have adaptive cruise function.

Huawei’s advanced intelligent assisted driving system "Huawei ADS 2.0" was released on April 16th this year. The first model is AITO Wenjie M5 Smart Driving Edition. After the actual measurement of many media, this system has indeed improved a lot, "comparable to the old driver." Then, on September 12th, M7 was launched, the average price was lowered by 38,000, and there was a smart driving version, which only ignited the enthusiasm of consumers.On October 6th, the circle of friends in Yu Chengdong announced that the number of new M7s would exceed 50,000, and said with emotion, "It’s not easy to come back to life!"

As the manufacturer of M5 and M7, the share price of Cyrus has also achieved a "shocking reversal". Since the bottom in June, the share price has risen as high as 280%. The increase is also "far ahead" among all automakers.

Two car accidents in three days! Huawei asked the world, but it couldn't stop? Yu Chengdong once said: It's hard to hit.

Therefore, at present, some consumers have too high "expectations" for Huawei’s smart driving, and once something goes wrong, they will have doubts. In practice, some drivers rely too much on assisted driving.

three

Intelligent driving is more prone to accidents?

L2+ is more prone to accidents?

A few days ago, at the 2023 China Automobile Software Conference hosted by China Automobile Industry Association, Zhu Xichan, a professor at Tongji University Automobile College, publicly said: What we think of as the ADAS function with low technical level is safe, because no one regards it as autonomous driving.On the contrary, L2+ intelligent driving is easier for consumers to relax their vigilance. They may be distracted, play with their mobile phones or even lie down to sleep. It is this L2+ stage of "one bottle is dissatisfied and half a bottle is swaying" that is more prone to accidents.

Take "Huawei ADS 2.0" as an example. Even though it claims to be infinitely close to L3, its essence is L2. The core feature of L2 is to release hands and feet, but not eyes.

Two car accidents in three days! Huawei asked the world, but it couldn't stop? Yu Chengdong once said: It's hard to hit.

L2 driver assistance represents an advanced driver assistance system, which gives the vehicle the ability to automatically perform acceleration, deceleration and steering operations. howeverCompared with fully automatic driving technology, L2 still needs the real-time driver.Ability to monitor and prepare to take over vehicles.

Take the crash on 14th as an example. According to L2′ s operation specification, the driver should be able to see the engineering work vehicle stopped in front and take over the vehicle in time, such as stepping on the brakes. Of course, it may be illegal for the engineering vehicle in the video not to put warning signs in the coming direction.

Judging from the current law, if an accident is caused by using the driver assistance function, the driver is still the subject to bear the responsibility.

Take the Regulations on the Administration of Intelligent Networked Vehicles in Shenzhen Special Economic Zone as an example, which stipulates: "If an intelligent networked vehicle equipped with a driver commits a traffic violation, the traffic management department of the public security organ shall punish the driver according to law; If a traffic accident occurs and one party of the intelligent networked vehicle is responsible, the driver of the vehicle shall bear the corresponding liability for damages; If a traffic accident is caused by the quality defect of the intelligent networked car, the driver can recover from the manufacturer and seller of the intelligent networked car after assuming the liability for damages according to law. "

Zhu Xichan said that L2+ intelligent driving is between L2 and L3, and the boundary is often blurred. Enterprises are only willing to bear the product responsibility of "assisted driving", but radical consumers may regard L2+ intelligent driving as L3.

Therefore, at this stage, all assisted driving and intelligent driving need the driver’s full attention to be ready to take over the car at any time. Excessive reliance on technology, on the one hand, improves the probability of accidents, and on the other hand, bears the main responsibility for accidents.

Finally, Zhu Xichan suggested that the certification of L3 high-grade autopilot needs to be promoted rapidly to solve the safety problem.

Lei Jun: Xiaomi SU7 will participate in the 2024 Beijing Auto Show, and all 9 colors will be exhibited.

Fast Technology reported on April 18th that Lei Jun, the chairman of Xiaomi, started broadcasting at Xiaomi Auto Delivery Center today, and "talked with netizens about the sale of Xiaomi SU7 these days".

Lei Jun said in the live broadcast,Xiaomi Automobile will participate in the 2024 Beijing Auto Show, and all body colors (9 in total) will be displayed at the auto show.

It is reported that Xiaomi SU7 offers three free color schemes-Gulf Blue, Elegant Grey and Olive Green, and the other six color schemes cost 7,000 yuan more-Lava Orange, Meteor Blue, Xiaguang Purple, Cambrian Rock Grey, Pearl White and Diamond Black.

The interior of Xiaomi SU7 offers four color schemes, namely Galaxy Grey, Twilight Red, Foggy Purple and Obsidian Black, all inspired by nature.

For Xiaomi SU7, three colors are free, and six colors need to be paid for. Xiaomi Auto officially explained:

After the technical conference on December 28 last year, everyone gave very good feedback on Gulf Blue, Olive Green and Elegant Grey, so although the cost of these three colors is also very high, Xiaomi decided to give them to everyone for free.

As for the black and white car paints, you have to add money. Xiaomi Automobile said that they are not ordinary black and white.

Xiaomi Automobile adds pearl powder to pearl white and metal powder to diamond black.Let the most common black and white also present a texture far higher than the industry level.

In addition, the paint surface and technology of Xiaomi SU7 body are very elegant, and the feeling is completely different under different light and shadow, which is why Xiaomi SU7 real car looks better than photos.

Empathy! "Hot Search" Chengdu roadshow news students were deeply touched.


1905 movie network news The film directed by, starring, and starring is being shown. Yesterday, the national roadshow "Hot Search" and "Sound All the Way" came to Chengdu. Director Xin Yukun, actors Song Yang and Justin came to the roadshow to communicate with the audience after the show. The audience said that "the film shows the cross-section of the whole fermentation process of the hot search event to everyone", and fans with directors praised that "the director still brought us different shocks after years of violation".


In the film, the reversal of public opinion is closely linked, and the audience said that when watching it, "the heart is ups and downs, and the first half is very painful. Finally, it is very enjoyable to see Chen Miao’s comeback, and it is also a great surprise." There is also an audience who bluntly said that "Peng Yue is so bad that he was so angry that he wanted to rush to hit him". At the roadshow, the audience enthusiastically taught Justin Sichuan dialect "Angry at Peng Yue", and the atmosphere was very happy.


Empathy! The audience praised the social significance of the film. 

News students are deeply touched "will stick to the original heart of news"


High-flow social events, various reversals of public opinion, and the contest between good and evil behind the push … The film moved the hot spots behind the stage, making the audience sigh that "the film touched on social topics such as cyber violence, sexual assault, and public opinion reversal, which is of great social significance and deserves to be seen by more people". The director said that the hot spots in the network change very quickly. "The movie has the opportunity for everyone to sit down and slowly see behind an event." At the scene of the road show, some viewers said that the reality of public opinion presented in the film made them feel the same, and they were threatened by their voices. "So I know more about how much harm a vicious word can do to a person and how much courage it takes to make a small voice."


After watching the movie, a news professional audience said that "the film’s presentation of hot events is very real, and the DNA of learning news has moved." The director said frankly: "The film has the responsibility of recording the times. In the period when the media is very prosperous, the complexity of online public opinion and the power of different classes under the background of the times are necessary to be recorded by the film." The audience also mentioned that Chen Miao’s adherence to the ideal of news in the process of speaking for the weak made him very touched, saying that "I will also adhere to the original heart of news." Song Yang said: "Everyone has a wonderful Chen in his heart, which leads us to speak out bravely at an appropriate time."


Female mutual help is figurative, presenting girlfriends, and the audience is moved to tears.

Lawyers, audience, two movies, calling on everyone to speak bravely.


At the roadshow, girlfriends watched the movie together, indicating that they were moved by the power of women’s mutual help in the movie. When they saw that justice was done, they "shed tears with excitement" and lamented that "the power of girls help girls is really concrete. It is a matter of special courage to stand up and help people who are being hurt". Some viewers said that they were deeply impressed by the lyrics of the ending song Byakki Smoker, which reflected the difficulties faced by many women. The director said frankly that he hoped to "record the distinctive power of women’s mutual assistance in this era and the plight of different classes in their depths" through the film.


There is also a lawyer audience at the scene who said that he has already brushed the film twice, and he was deeply touched. "The current network environment is very complicated, and public opinion supervision is very important, but there must be no public opinion trial, which may make the parties face social death on the Internet first." As a legal practitioner, I will try my best to ensure that every case is echoed in fairness and justice. Song Yang said: "The network can make a sound. I hope that everyone can make a sound when they are hurt, and gather into a fire to overthrow all evil forces."


The film "Hot Search" is showing.


Yu Chengdong, Huawei: The M7 also has a smart driving version, which is close to L3, ahead of Tesla and others.

On the eve of the 20th Shanghai International Auto Show on April 18th, Huawei released the advanced intelligent driving version of the M5, and announced the official launch of the new car. This time, Huawei launched four models with extended range and pure electric power versions, with the price range of 279,800-309,800 yuan. It is reported that the new car was first equipped with HUAWEI ADS 2.0 intelligent driving system. According to Huawei Yu Chengdong at the press conference, the driving skill of the new car is comparable to that of a ten-year-old driver.

Yu Chengdong claims that this is an L2.99999 … class intelligent driving system, which is infinitely close to L3-class high-order intelligent driving system, and it is far ahead of many rivals, whether compared with the new forces or Tesla PK. Does this also mean that the technology of HUAWEI ADS 2.0 intelligent driving system has ranked first in the world? People didn’t say it directly, and we didn’t ask directly.

It is worth mentioning that the M5 Intelligent Driving Edition will also be the first vehicle equipped with HUAWEIADS2.0? intelligent driving system and HarmonyOS Intelligent Cockpit 3.0 at the same time. The officially claimed intelligent driving technology that is infinitely close to L3 may be the biggest selling point.

It is reported that Wenjie M5 Intelligent Driving Edition is equipped with an overhead laser radar, three millimeter-wave radars, 11 high-definition cameras, 12 ultrasonic radars and a brand-new antenna technology with doubled signals, which is the first to realize the high-speed and high-order intelligent driving function in urban areas without relying on high-precision maps, which can achieve 360-degree full coverage, with the longest detection distance of 200 meters, 1GB of data processing capacity per second and all-weather perception.

According to its internal test, it is said that the intelligent driving version of the new car has achieved a maximum braking of 50km/h for the emergency braking of the pedestrian "ghost probe" with strong glare at night; At night, the unlit tunnel car overturned, which can achieve the highest braking speed of 60km/h; Bicycles crossing the road can stop at a maximum speed of 60km/h, which means that Huawei’s system is safer and more secure. In addition, the car can also realize the functions of high-speed NCA and city NCA, super automatic parking and higher-level parking service, etc. It is reported that automatic parking is also a second kill. In addition, under the empowerment of HUAWEIDriveONE electric drive platform, the M5 version of Zhijie also has a zero-speed acceleration of 4.4 seconds. Huawei’s HUAWEIDATS system, all-aluminum chassis, front double wishbone and rear multi-link, 20-inch double five-amplitude sports wheels and red brake calipers also appeared on the car. It is worth mentioning that at this year’s Shanghai International Auto Show, Huawei’s new car also appeared on the booth.

What about the power of the new car?

In terms of power, the M5 version of Zhijie still uses extended-range hybrid and pure electric, in which the extended-range hybrid version uses a 1.5T engine, with a maximum power of 152hp, a rated power of 60kW of the extended-range generator, a comprehensive peak power of 200kW, a fuel consumption of 0.53L/100km under WLTC, a pure electric battery life of 255km and a comprehensive cruising range of 1425km.

The pure electric EV version will provide a rear-drive version and a four-wheel drive version, in which the motor of the rear-drive version has a maximum power of 272 HP and a peak torque of 360 Nm; The four-wheel drive motor has a total power of 428 HP or 496 HP and a peak torque of 720 Nm or 675 Nm.

According to the latest news on the Internet, apart from the asking M5, the asking M7 will also launch a smart driving version in the future, but the time will be a little later. Technically, the asking M7 smart driving version is basically the same as the asking M5, and it is only a selling point in the medium and large SUV market to meet the needs of the new generation market.

I haven’t personally tested the function of Huawei’s M5 Intelligent Driving Edition. Is it true that, as Yu Chengdong said, it can not only lead Tesla too much, but also other new forces can’t compare with it? Li Xiang previously said that the ideal L9 is the best SUV within 5 million yuan, while Yu Chengdong said that Huawei’s upcoming M9 SUV will have no rivals in the SUV market within 10 million yuan.

Bragging and mouthing can’t fully reflect your skills and level. In my opinion, everything must be implemented on the strength of products, and speaking with products is the biggest killing trick. No matter in which industry, it is easy to prove that you are the best in the world, and PK will be finished. Put more energy into technology research and development, and focus on how to ensure product quality to the maximum, so as to make a good car and complete the transcendence of China brand over joint venture brand. At that time, it was also the time for our China brand to dominate.

This article was originally produced by [Auto Market Special Review/Li Te Er] New Media Studio. The author of this article is Qiu Yue, and the source should be indicated in the reprint.

Private lessons "Thousand-layer routines" prepaid tuition "no more, no less" bodybuilders are hard to get back.

  Shen Fangfang never imagined that she only wanted to find a gym to swim, but was forced to stay in the store by three personal trainers (hereinafter referred to as "private tutors") on the grounds of helping to buy 36 private lessons to complete her performance until the whole department store closed down. The private tutor even told her that if she didn’t have enough money with her, she could go home with her to get money to buy classes.

  It has been a while, but in retrospect, she still has a lingering fear. It was one night in September 2019, when the gym was closed and most shops in its shopping mall were closed. The building is empty, but three private tutors have been around to prevent her from leaving. There was only one thought in her mind at that time — — Get out of here.

  Three private tutors never let go when they saw her, suggesting that when signing the contract, the sales staff had copied the members’ ID cards and knew the home addresses of all members. Smelling the threat, considering that there are elderly parents at home, Shen Fangfang is unwilling to entangle any more.

  "I just got my salary in August, but it was still not enough. I took some money from my savings before I made up the class fee." After Shen Fangfang paid the class fee and went through the relevant formalities, it was already 22: 40, and she was allowed to leave the mall.

  Three private tutors wrote a letter of guarantee to her that night: "This month is the promotion month, and we will decide on the happy life behind. Please ask Ms. Shen Fangfang to help us again." And three people also promised that this is "the last time for Ms. Shen Fangfang to buy 12 classes each, and she will not be allowed to buy again in the future."

  However, as if she had opened Pandora’s box, Shen Fangfang would continue to be promoted by private teachers in various ways every month.

  Qi Chen, who has suffered losses in this respect, said: "We must not easily believe the verbal promises of some private education."

  Qi Chen bought a private training course at another large chain gym in Shanghai. At first, she had a good relationship with the private tutor. She often bought some food and drinks together and got along like friends.

  "That day, (private education) asked me to help them with their performance and bought 36 classes." Qi Chen said that at that time, there were 10 lessons left in her private education, but because she usually got along well with private education, Qi Chen was embarrassed to refuse the request of "friends" and paid the money.

  "I also said at that time that I didn’t go very often, and I might not finish (so many courses) at once, but they didn’t say that there was a deadline for this course at all, so they kept saying ‘ No problem ’ ‘ No problem ’ 。” Qi Chen said.

  Later, due to physical reasons, Qi Chen couldn’t go to exercise for a period of time. When she returned to the gym after recovering, she was told that the courses in her account had been frozen due to the expiration date. If she needed to activate them, she should buy the same class hours as the frozen courses at a ratio of 1: 1.

  Qi Chen thought it was forced consumption in disguised form, and rejected the course activation scheme. She also learned from other members that even if the course was activated, the validity period was very short.

  Pang Jing, who graduated from Beijing Sport University and majored in physical education, once worked part-time in the gym. He said that most of the personal education in the gym on the market has sales tasks, and consumers need to be cautious when selling classes.

  Preliminary Rights Protection of "detour"

  Yu Lin, who works in Shanghai, joined a large chain gym last year. At that time, the sales consultant told her that there was a special offer for new guests, and 12 private lessons were only 2400 yuan. Yu Lin felt that the discount was very strong and bought it directly.

  However, after that, three consecutive appointments were delayed by the coach for various reasons. Yu Lin offered a refund, and the coach told her to go to the director, but she still didn’t return it.

  Because Yu Lin didn’t attend the whole course very much, after consultation between the two sides, the original plan of the gym for Yu Lin was to deduct her 20% handling fee, and the refund would be received after half a year. Yu Lin rejected the plan and asked for only 5% deduction. The gym promised her to apply to the head office.

  After more than a month, Yu Lin got the reply that the head office did not agree to the proposal of deducting 5%. "After that, we sent any news, he didn’t reply and completely lost contact." Yu Lin said.

  Because the negotiation failed, Yu Lin decided to file a complaint with 12315. The feedback result of 12315 is, "This dispute is handled by the cultural inspection department, and our department terminates the mediation. It is suggested to report this situation to the cultural inspection department through 12318 or 12345." The staff of the Sports Bureau who was transferred by 12315 told Yu Lin that there were many similar cases. Usually, the gym would refund the customers, but it took a long time, and the epidemic situation made Yu Lin wait patiently.

  "Like a tug-of-war, it lasted for about three months. Finally, they suggested that I take judicial channels." Yu Lin said. Qi Chen also called 12315 and the Shanghai Mayor’s Hotline 12345, but did not make much progress. In the end, he also chose to take judicial channels to protect his rights.

  Take the case to court to recover the prepaid tuition.

  On December 3, 2019, Qi Chen filed a case online and sent relevant materials to the People’s Court of Pudong New Area the next day. On March 4, 2020, the court accepted the case; On April 8, the court opened.

  Qi Chen said that because he didn’t read the course contract carefully before, it did mention that the private education course has a valid period. If it is not finished within the valid period, the course will be frozen. Therefore, in the pre-trial mediation, the gym used this as a basis to show that it did not violate the contract, but the customer did not read the contract carefully.

  The gym also said that Qi Chen could be dismissed from the class, but since she had already resold her fitness card to others at that time, she was no longer a member of this store. If she wanted to continue taking these dismissed classes, it would mean that she had to spend a sum of money to get her membership card back, and it was still her own loss. Finally, the plan after discussion between the two parties is that Qi Chen can resell the private lessons to other members of the store, and the expenses from resale will be owned by her.

  "At that time, it was still during the epidemic and could not be sold at all." Qi Chen said that after a month or so, the court staff inquired about the resale progress, and when they learned that resale was difficult, they offered to help her coordinate with the gym again. In the end, the gym promised to refund about 40% of Chen Qiyuan’s course.

  "After this incident, I will read all documents such as agreements and contracts that require my signature very carefully." Qi Chen said.

  On the other hand, after Yu Lin failed to help 12315, he found the gym store on a review App, wrote his own experience and gave a bad review. Not long after, some netizens contacted her and shared their similar experiences. One of them was Shen Fangfang, and Shen Fangfang also suggested that Yu Lin directly take judicial channels to protect rights.

  Shen Fangfang said that many people who have suffered from boredom in the gym choose to endure this tone, mostly because the amount involved is around several thousand yuan, and they are in an embarrassing situation.

  Say "not much" because if you want to go to court, taking into account the lawyer’s fees, time costs, etc., and many consumers just took the purpose of fitness at first, did not pay attention to the deposit of cards, or read the contract carefully, and combined various factors, the lawsuit may not be worth the loss; Say "a lot" because most people who go to the gym to spend money are young people, office workers or college students who have just worked, and this amount is indeed a big sum for them.

  In view of this "no more, no less" situation, Shen Fangfang, who has made up her mind to carry out judicial rights protection, continues to purchase courses according to the requirements of private education and sales every month, and also saves related chats, payment records and contracts one by one.

  On April 24, 2020, Shen Fangfang v Shanghai Keyi Fitness returned the advance payment, which was heard in the Xuhui District People’s Court of Shanghai. On May 13th, Xuhui District People’s Court issued a judgment, ruling that Shen Fangfang could cancel the membership contract and private education course (supplementary agreement) with this company; The defendant company will refund Shen Fangfang RMB 112,950 within 10 days from the effective date of the judgment.

  There are very few defenders like Shen Fangfang who can basically get back the full amount of compensation. Most of them are young people like Qi Chen and Yu Lin, who choose to mediate before the court and get back the money after deducting the handling fee.

  Yu Lin said that on the day of pre-trial mediation, the operation manager of the gym told her that if she was willing to accept a 5% deduction, she could get a refund immediately. If she asked for the full amount, she would have to discuss with the company. In addition, the manager also pointed out that Yulin complained that the course was cancelled twice. One time, he made an oral appointment on the day of buying the course, and there was no record. If the court opened, he would use this as evidence, only missing the customer’s class once.

  "He also said that the private tutor who gave me classes at that time had left his post and changed his WeChat avatar. If I really handed this evidence to the court, he could apply for this evidence to be ineffective." Yu Lin told the reporter that the mediator also analyzed for her. If she continues to take legal channels, he (the operation manager) will delay the trial time because of the evidence, and the time can’t afford it. It is recommended to accept a deduction of 5% handling fee.

  Where will the industry go after "barbaric growth"

  Pang Jing said that in the past few years, the gym market has been mixed, from initial germination to barbaric growth. Due to the imperfect industry standards and regulatory regulations, many opportunists seek improper benefits by exploiting loopholes in laws and regulations. "These individual behaviors may eventually require the entire industry to pay for it." Pang Jing said that this is the worry of him and some colleagues.

  "I also know some serious and responsible coaches in the gym." Pang Jing said, "Although some of them may not have high academic qualifications, they love this industry very much." Pang Jing pointed out that these coaches have continuously improved their professional quality through personal efforts and accumulated rich teaching experience. It is unfair to blame the whole group only for individual phenomena. In addition, some experienced and qualified fitness instructors will also start their own businesses and set up private training studios.

  Cao Meina, from Chengdu, exercised in the private education studio for about a year and lost 30 kilograms. She was very satisfied with this effect. She said that she prefers to have a professional coach with her, so that the exercise is more targeted and at the same time she can supervise herself. If she doesn’t take private lessons, she seldom goes to the gym to exercise alone. However, because the class fees of these studios are also paid in advance, Cao Meina suggested that it is safer for exercisers to buy a small number of courses at first.

  Pang Jing also mentioned that online and offline fitness brands such as "Super Orangutan" and "Music Carving Movement" developed in recent years are favored by consumers. The advantages of this kind of brand are that it charges a single time, the exercise cost is low, and consumers can freely choose the group exercise courses and exercise time.

  Some time ago, Beijing and Shanghai successively issued the policy of "7-day cooling-off period for gym cards". Pang Jing believes that this is a signal that the regulatory authorities pay more attention to the fitness industry. He believes that after the barbaric growth, the fitness industry will make waves, the inferior institutions will eventually be eliminated, and the quality service providers will get better and better. The development of new formats allows consumers to have diversified choices. After the market forms healthy competition, it will in turn promote consumers to know more about this industry and will not be deceived as easily as when they first came into contact.

  (At the request of the interviewee, Qi Chen, Yu Lin, Pang Jing and Cao Meina are pseudonyms.)

  Zhongqingbao Zhongqingwang Trainee Reporter Tian Hongwei Source: China Youth Daily

Is it really affordable or is there a trap? Is free broadband really a good deal?

  Handling a mobile phone number can not only make phone calls and send text messages, but also bind broadband accounts and get free broadband — — This "mobile phone package+free broadband" model sounds practical and cost-effective, and is favored by many consumers. Mr. Liu, a Shanghai citizen, chose a similar communication package. He told the author that the primary reason for his choice was "feeling very cost-effective".

  However, some users said that without their knowledge, the free broadband that was handled a year ago began to be charged quietly, but it was difficult to cancel it. Is the "free broadband" package really affordable or is there a "trap"? What problems should consumers pay attention to when choosing this kind of business?

  "Package" is not for everyone.

  Data show that at the end of 2018, the number of fixed Internet broadband access users in China reached 407.38 million, an increase of 58.84 million over the end of last year. Free broadband and preferential packages vigorously promoted by major operators are indispensable. Operators seize market share through free broadband, which makes giving free broadband to mobile phone packages increasingly become a mainstream communication package type. However, when different consumers choose this kind of package, the experience is very different.

  Yan wang, who lives in Zhengzhou, Henan Province, has been using a mobile phone to bind broadband services for three years. "The free broadband given in the mobile phone package is no problem to use, and the mode of automatic monthly payment also provides convenience for users." Yan wang said that when he first moved into his new home, he packed a set meal with the recommendation of the salesman. "Do broadband alone for a month to 40 yuan; Tied together, the telephone bill and broadband add up to 68 yuan every month, and I feel that the price is still very affordable. "

  However, Cui Le, a junior at Wuhan University, is not satisfied with the same "free broadband" business. Under the propaganda of the communication company, Cui Le and several roommates handled a set meal together. However, after a period of use, Cui Le found that the given broadband service was not suitable for campus use: the database purchased by the school could not be used, and the teaching platform could not be logged in. But at the beginning of the business, no one told them that such problems might occur. After several months of continuous deduction, Cui Le and several roommates felt "lost" and had to go to the business hall at the same time to unsubscribe from the business and cancel their mobile phone numbers.

  Be careful of "default automatic renewal"

  The author’s investigation found that consumers’ dissatisfaction with the "mobile phone package+free broadband" model is mainly reflected in the following aspects:

  Free broadband is difficult to meet the needs of specific groups. Like Cui Le, many students in school have been troubled by the incompatibility between free broadband and campus network, which leads to the helplessness of going to the library to "surf the internet" when there is broadband in the dormitory.

  Most free broadband packages are automatically renewed by default, which is unreasonable for users who don’t want to use broadband continuously. Netizen "john young" vomited on the social network that his phone bill somehow rose to the monthly 300 yuan. Only after inquiring did he know that the free broadband he had received had expired, but the service did not terminate, but he continued to deduct money.

  For users who want to unsubscribe, change packages or "port number transfer", the process is relatively troublesome. Xiao Zhang, who studied at the Central Academy of Fine Arts, applied to the operator for changing the lower tariff package in early 2018, but it has not been changed successfully so far. "The salesman first said on the phone that he would help me change it and take effect the next month, but then I found that the previous package had been automatically renewed for one year. To cancel the contract, I can only go to the business hall where the number belongs. My mobile phone number is from my hometown in Henan. It is impossible to go back from Beijing just to change the package. "

  "port number transfer" forced operators

  Can consumers avoid the above troubles while enjoying the preferential treatment? During the interview, Xu Li, a staff member of China Unicom, suggested that consumers should fully understand the package and contract before buying. "In order to avoid unnecessary troubles, users must carefully read the terms of the package contract before or during the handling of such bundled packages, and ask for early termination, ‘ Port number transfer ’ , due fees, etc., and then make a choice based on your own situation. " Xu Li said.

  In response to the problem of automatic fee deduction, Liu Chunyan, an associate professor at Tongji University Law School, pointed out that mobile phone operators and users signed service contracts. If the operator does not inform the user and changes from free to charge, it is a unilateral change of the contract, which is a violation of the contract and constitutes a breach of contract. Furthermore, taking the form of automatic deduction unilaterally also infringes on the property rights of users, which constitutes infringement.

  The promotion of "port number transfer" is also forcing major operators to improve network quality and service level as soon as possible. On May 21st, at the policy briefing in the State Council, Chen Zhaoxiong, Vice Minister of the Ministry of Industry and Information Technology, pointed out that users should be guaranteed to fully enjoy the rights and interests of "port number transfer" and ensure that "port number transfer" will be realized nationwide before November 30th this year, so as to truly "take the number in hand and leave when you say it".

  Xu Li believes that "port number transfer" has brought great challenges to operators. "In the future, we will optimize the package and simplify the products from the user’s point of view." Yan wang said with emotion: "‘ Port number transfer ’ The times are coming, and operators should think more about how to make good products. Users should be informed of the package terms more transparently, instead of using ‘ Free broadband ’ Wait for the gimmick to tie the user. "

Xiaomi car is coming, and the shape parameters are all open.

Original Wukai Time Finance APP

Source: Ministry of Industry and Information Technology

Author | Wu Kai

Editor | Lin Mingming

On November 15th, the Ministry of Industry and Information Technology announced the contents of the Announcement of Road Motor Vehicle Manufacturers and Products (the 377th batch) and the Catalogue of Energy-saving and New Energy-using Vehicles with Vehicle and Vessel Tax Relief (the 56th batch), and two Xiaomi brand pure electric cars were listed.

As far as the two pure electric cars declared this time are concerned, among the two models, the model BJ7000MBEVA1 is equipped with Contemporary Amperex Technology Co., Limited ternary lithium-ion battery, and there is no lidar. The peak power of the driving motor is 220kW or 275kW, and the motor is from Suzhou Huichuan United Power System Co., Ltd.; The model BJ7000MBEVR2 is equipped with BYD Foday lithium iron phosphate battery, with optional laser radar. The peak power of the driving motor is 220kW, and the motor comes from United Automotive Electronics Co., Ltd.

In terms of body, the length, width and wheelbase of the two Xiaomi cars are 4997mm, 1963mm and 3000mm respectively, and the heights are different, which are 1440mm and 1455mm respectively. In addition, both Xiaomi cars have the "Xiaomi" logo in front of them. At the rear of the car, both cars show the tail sign "Beijing Xiaomi".

According to the information, the trademarks of the two pure electric cars are Xiaomi brand, the company name is Beijing Automotive Group Off-road Vehicle Co., Ltd., the registered address is No.1 Tongxin Road, Zhaofeng Industrial Base, Zhaoquanying Town, Shunyi District, Beijing, and the production address is No.21 Courtyard, Huanjing Road, Beijing Economic and Technological Development Zone.

It should be noted that among the above addresses, the former is the location of Beijing Automotive Group Off-road Vehicle Co., Ltd.; The latter is Xiaomi’s new automobile factory in Yizhuang area. According to the market view, according to the application information, Xiaomi Automobile may still be looking for Beiqi off-road in terms of production qualification, but the specific manufacturing process will still be carried out in Xiaomi’s self-built factory.

According to the previously disclosed plan, Xiaomi Automobile Factory will be built in two phases, of which the first phase covers an area of about 720,000 square meters and has an annual production capacity of 150,000 vehicles, which will be completed in June 2023; The second phase is scheduled to start in 2024 and be completed in 2025. According to public information, the relevant factory buildings of Xiaomi Automobile Phase I Factory passed the acceptance on June 12.

It is worth noting that on November 8, some media reported that several buses of BAIC Group appeared in Xiaomi Science and Technology Park to participate in Xiaomi’s closed meeting. Participants told the media: "This closed-door meeting only invited core customers, involving Xiaomi mobile phones and automobile-related supply chain enterprises."

From the outside world, this is a key signal for the cooperation between Xiaomi and BAIC Group. At the same time, the tail mark of "Beijing Xiaomi" may mean that Xiaomi Automobile will adopt a production mode similar to Beijing Benz, that is, the two parties will jointly invest or produce it on behalf of BAIC Group.

Regarding the vehicle production and the cooperation mode between the two parties, Time Finance asked the public relations staff of Xiaomi Group for details. As of press time, the other party did not reply. Earlier, regarding the news that Xiaomi obtained the qualification of Baowo automobile production, the public relations staff of Xiaomi Group once said to Time Finance that "no comment."

In October this year, Lei Jun, founder, chairman and CEO of Xiaomi Group, once said that Xiaomi Automobile is progressing smoothly and will be officially listed in the first half of 2024. In addition, according to the first financial report, Xiaomi Automobile will start mass production in December this year, and will be listed and sold around March next year.

Judging from the body size and power mode of the two new cars announced by the Ministry of Industry and Information Technology, their competitors may include Aouita 12, Weilai ET7, Zhijie S7 and other medium and large pure electric cars.

Time Finance asked Xiaomi Group for details about the time to market and the price of new Xiaomi cars. As of press time, the other party did not reply. At the same time, for information such as cooperation between the two parties, relevant persons of BAIC Group responded that there is no official reply at present.

Tianyancha App shows that Xiaomi’s Xiaomi Automobile Co., Ltd. and Xiaomi Automobile Technology Co., Ltd. were established in 2021, and the legal representative is Lei Jun. Xiaomi Automobile Technology Co., Ltd. has applied for thousands of automobile-related patents, of which nearly 600 patents have been authorized, involving motor, vehicle control, battery, automobile structure, autonomous driving and other automobile software and hardware-related fields.

In addition, Xiaomi Technology Co., Ltd. has applied to register a number of "Xiaomi Automobile" trademarks, and the current trademark status is mostly registered. In 2022, the number of participants in the company was 420.

(Welcome to reprint, please add WeChat, ID: Rafe 0101).

-Produced by Guangdong Times Media Group-

Original title: "Xiaomi car is coming, the shape parameters are all open"

Read the original text

Xiaomi Auto officially released: A-share hammer suppliers have exceeded 70.

On the afternoon of December 28th, Xiaomi Auto held a technical conference with the theme of "Technology Leaping, Man and Vehicle Integration". Lei Jun, founder, chairman and CEO of the group, previously said, "This time, only technology will be issued, and no products will be issued."

Since 2021, the car-making business that "gambles" on Lei Jun’s lifelong reputation is about to shine from ideal to reality after 1000 days of deep cultivation. During the car-making period, Lei Jun also compared more than 150 friendly car models. Then, what black technologies will Xiaomi car be listed soon? And which suppliers jointly support the technical base? On the basis of the press conference, Xiaomi automobile suppliers listed on A-shares may bring us some answers.

There are more than 70 A-share suppliers.

In 2023, China’s automobile industry experienced ups and downs. Under the extreme price war of new energy automobile enterprises, fuel vehicles were in a dilemma of attack and defense. Not only that, some new automobile-making forces also fell behind in the competition because they could not keep up with the market pace. The industry predicts that the competition in the automobile industry will be more intense in 2024.

In this context, the market is inevitably more worried about Xiaomi, which has been officially announced for three years and has not yet launched a production car. However, Xiaomi’s past successful experience has made the market look forward to it.

On November 15th, Xiaomi SU7 Max pure electric car and SU7 pure electric car officially landed in the 377th batch of "Announcement of Road Motor Vehicle Manufacturers and Products" issued by the Ministry of Industry and Information Technology, which means that Xiaomi Automobile is not far from listing. According to market news, Xiaomi Automobile plans to load 300 vehicles in December, and make full preparations for batch delivery next year.

However, in addition to the information disclosed by the Ministry of Industry and Information Technology, Xiaomi Automobile has not disclosed more product information at present, and the technical conference held on December 28 will undoubtedly become the closest contact between the market and Xiaomi Automobile before mass production delivery.

Lei Jun also introduced a series of leading technologies of Xiaomi SU7 at this conference. Such as ultra-high-speed motor (V8s speed reaches the highest speed of 27200rpm in the world), 871V high-voltage platform, CTB integrated battery pack (volume efficiency reaches the highest 77.8% in the world), the first battery cell inversion technology (self-built battery pack factory), high-efficiency dual-mode heat pump, three-heat source step-by-step heating technology, millet super die-casting technology (9100T: millet Titan alloy, 72-in-1 integrated die-casting floor, three-stage rear). Automatic driving (zoom BEV, super-resolution occupancy network, urban navigation NOA, valet/mechanical parking, end-to-end perception and decision-making integrated model), intelligent cockpit, platform architecture, etc.

As the saying goes, "one hero and three gangs", Xiaomi Automobile still needs the support of supply chain enterprises in the above innovative technologies. So, which suppliers have become the core base of Xiaomi Automobile’s black technology? A-share listed companies are the representatives of leading domestic enterprises. According to incomplete statistics, at present, there are more than 70 millet suppliers in A-shares. In addition to nearly 50 companies that have been disclosed before, nearly 30 concept stocks have been hammered recently.

This part of the new enterprises mainly include:, Sinomach, Hausen,Wait.

Among the new concept stocks, there are smart cockpit suppliers such as Desai Siwei, and chassis supporting enterprises such as Jinrong Tianyu. However, Lei Jun said that Xiaomi SU7 is currently in the trial production and climbing stage, and it will take several months for it to be officially listed. Affected by this, Xiaomi automobile suppliers are still in the stage of small batch supply as a whole. Jingwei Hengrun said that it is expected to achieve mass production as early as 2023.

"The whole ecology of people, cars and homes" is officially closed.

In addition to the 73 A-share listed companies and 2 Hong Kong-stock listed companies that have been hammered as above, according to incomplete statistics,、TCL、35 A-share concept stocks may have also entered the supply chain of Xiaomi Automobile, and the supply situation remains to be further disclosed by enterprises.

but, Xinsong(rights protection),Although the concept stocks that have attracted much attention have not participated in the supply of Xiaomi cars at present, there may be some variables in the future as the mass production of Xiaomi cars approaches.

In addition, Xiaomi also made a lot of investment layout before the official announcement of building a car. Among them, in the weakest automobile chip field in China, Xiaomi has participated in the creation of shares, Shanghai Xuanjie Technology, Jieping Semiconductor, Feikun Semiconductor, Shenzhen Core Energy, Microcapacity Technology, Kangzhi Integrated Circuit, Qixin Micro Semiconductor, Jingwei Qi Li, Zhanxin Electronics, Shanghai Hangxin,Intelligent, Yuntu Semiconductor, Core Bitmicro,, Mingqi Sensing, Weizhao Semiconductor, Huajing Sensing, Sirui Technology, Changjing Technology, Jingshi Intelligent,, core technology,Semi-conductive, must be easy to micro, Angruiwei, smart micro,, Nanxin Semiconductor, Huaying Microelectronics, Voda Semiconductor,A large number of enterprises, such as Zhuhai Core Test.

In the field of power battery materials, Xiaomi is also Ruilong Technology, Xinchen New Materials, Tianmu Pioneer, Sodium Energy, Farnlet, Weilan New Energy, Honeycomb Energy,, Zhongchuang Singapore Airlines,Shareholders of companies such as Weilan New Energy are expected to become new suppliers in the future with the maturity of solid-state battery technology, although the new cars to be listed soon do not use the products of investment companies.

In addition, with the gradual realization of the electric layout of the car, intelligence has been accelerated. Lei Jun said that Xiaomi Automobile will enter the first camp in 2024, and the market is also full of interest in the intelligent driving ability of Xiaomi’s new car. It is understood that the intelligent driving multi-sensor fusion scheme of Xiaomi Automobile is provided by Continental Core Intelligent Driving, a subsidiary of Continental Group, and its geometric partners are also equipped with intelligent driving schemes. In addition, Xiaomi also invested in industrial chain companies such as sagitar Juchuang, Zhuifeng Automobile, Sain Leading, Aitek, Lice Technology, Zejing Electronics, Zongmu Technology, Botai Car Network, Beixing Photon, Momenta Magic Gate Tower, and Zhixing.

In view of the demand for automotive electrification and intelligent incremental devices, Xiaomi has also invested in industrial chain enterprises such as Yingzhi Thermal Management Company, Tongyu Automobile, Jiong Yi Electronics, Kelbo, Zhilv Technology, Haizhibo Electronics, Linding Optics, Weimar Automobile, Energy Chain Group, Aoyix, Xpeng Motors, Xinan Digital, Konghui Automobile and Shendong Technology, covering thermal management, intelligent braking system, charging service and so on.

It is not difficult to see from the above introduction that the layout of Xiaomi Automobile has covered the fields of vehicle manufacturing, automobile chips, materials and autonomous driving. On December 27, Lei Jun issued a document saying that the R&D team of Xiaomi Automobile has reached more than 3,400 people. Intelligent electric vehicles are the integration of automobile industry and consumer electronics, and the technical accumulation and experience in consumer electronics also help the strength of Xiaomi Automobile. With the upcoming release of Xiaomi Automobile, Xiaomi’s "all-ecological environment of people and cars" is officially closed.

Jiweiwang

On-the-spot investigation of Xiaomi Automobile Factory: The current daily production capacity is less than 300 vehicles, and the supplier said that "the requirements have been received"

The reporter walked into the Xiaomi Automobile Production Park in Beijing Economic Development Zone, and the rows of Xiaomi SU7 parked neatly in the square were visible. When the reporter visited, he found that at present, Xiaomi Automobile Factory is still advancing according to the single-shift production system and has not worked overtime. "After communicating with the person in charge of Xiaomi Automobile Factory, I learned that the existing daily production capacity of Xiaomi Automobile Factory is less than 300." The above-mentioned Xiaomi automobile supplier revealed to reporters. The above-mentioned Xiaomi automobile supplier also said that a few days ago, Xiaomi automobile issued a demand to suppliers to increase production capacity. He went to Xiaomi automobile factory this time to do production capacity evaluation. "After understanding, I found that even if our suppliers can provide accessories, it is difficult for Xiaomi Automobile Factory to achieve rapid increase in production capacity in a short time." The above Xiaomi automobile supplier said. According to several suppliers of Xiaomi Automobile, Xiaomi Automobile has increased its annual production capacity demand to 120,000 units in 2024. In this regard, the reporter verified the Xiaomi Group, but as of press time, no response was received. (per meridian)

Domestic games blow the horn to the sea

  In recent years, actively promoting game products to the sea has become a key strategy for the development of many game companies. It is understood that traditional game companies such as FunPlus, IGG and Zhixingtong, whose game products are popular all over the world, have been deeply cultivated overseas for many years, and have rich strategic experience and performed well. For example, IGG’s popular game "Kingdom Era" has won the best-selling list in the App Store in 85 countries and regions for more than two years, and its global revenue has exceeded 825 million US dollars. Not only big manufacturers have the ability to open overseas markets, but also some small domestic manufacturers focus on deepening the segmentation field and occupy a good market share in overseas markets.

  Domestic games going to sea is the development trend of the industry.

  The effect of game companies going out to sea is gradually emerging. According to the App Annie report, from July 2012 to June 2018, the comprehensive downloads of China mobile games in the App Store outside China exceeded 14 billion times. In the first half of 2018, the comprehensive revenue of iOS and Google Play increased by more than 40% year-on-year; Comprehensive user expenditure exceeds $16 billion; There are more than 4,400 games on APP Store and Google Play in markets outside China, among which nearly 900 games are released by publishers in China whose users spend more than US$ 1 million.

  Compared with literature, film and television, animation and so on, games have more universal entertainment functions, and the cultural differences they need to cross are relatively small. In the past six years, domestic games have been frequently put out to sea, which also reflects the vigorous development of the export market of China’s cultural industry.

  The game is hot in the sea, which is no longer limited to Hong Kong, Macao and Taiwan, Southeast Asia and other areas with similar user attributes, but also expands the mature game market in Europe, America, Japan and South Korea. In fact, the number of overseas high-quality paying users is even larger, and the game grading system is more perfect. Therefore, in order to avoid large-scale domestic games and strong competition, many game manufacturers have actively deployed to overseas markets, forming a trend of all-round industrial development.

  Global game downloads, user spending and participation continue to rise.

  According to App Annie’s data report, from the first half of 2016 to the first half of 2018, the global game download volume of iOS and Google Play increased by 30%, the global game user expenditure increased by 55%, and the global game usage time increased by 30% only for Android phones.

  According to the China Game Industry Report from January to June 2018, the overseas sales revenue of online games independently developed by China in the first half of the year was US$ 4.63 billion, a year-on-year increase of 16%. The overseas market has grown nearly 15 times in five years.

  The double income of China’s game industry in overseas markets depends on the change of its world status. Since its development for more than 20 years, the game production has been upgraded from "Made in China" as an early supplier to "Created in China" now, from focusing on the rough expansion in quantity to paying more attention to independent innovation, focusing on building the leading edge in brand and technology, and bringing the China brand to the global stage with more international ideas and methods.

  In the strategy of going to sea, China has gained full cultural self-confidence in terms of technology accumulation, talent training, capital supply, creative ideas and cultural details, and the gap between it and the global game industry is getting smaller and smaller, even exceeding the average level of global games in some aspects. At the same time, under the environment of "China culture fever", the game went out to sea to show the richness of Chinese culture to users around the world more closely.

  China’s game publishers have made outstanding achievements in the Asia-Pacific market.

  According to App Annie’s data report, the Asia-Pacific region plays a leading role in the overseas expansion of China’s game publishers. First of all, the game payment mode in overseas countries is very mature, especially the payment base of high-quality users is relatively stable, and this payment habit of players also makes the cash flow of game companies tend to be stable. The average payment rate of Japanese players in the Asia-Pacific region is over 60%, and the average annual cost is $312.97; American users’ payment habits have long been developed, and they can get high income under a certain market accumulation; Russia and the Middle East also have a lot of room for growth.

  Secondly, India, the second most populous country in the world, has made great contributions to the overseas downloads of China’s game publishers. Compared with Europe and America, China and South Korea, which have profound game culture, are more likely to accept the export of’s cultural industry, and their own game industry is mature, the rules are transparent, and the per capita consumption level is high, so it is easier to input games with the help of cultural resonance. At the same time, many factors, such as the increase in the export volume of smart phones in China, have helped more mobile game applications to enter overseas markets through pre-installation.

  Heavy games lead global game participation.

  In the first half of 2018, according to the data of domestic games in the global gamer participation, the data proportion of game categories varies greatly among countries. In some Asia-Pacific regions, such as Thailand and the Philippines, 98% of players prefer to play heavy games, while Indonesia’s players also have as high as 96% participation. The market of light and moderate games is very weak, but only Japan has a 58% share in the field of moderate games, which greatly exceeds that of other countries in the same period.

  Looking at the feedback from users in the global market, moderate and heavy games are the main direction for China game manufacturers to push overseas markets. The reasons are as follows: First, compared with the light game playing system, moderate and heavy games are more complicated, and the theme types are more diversified, emphasizing antagonism and sociality among players, and it is easier to obtain user retention rate. Second, light games are easier to use and have wide user coverage, but the player’s viscosity is low. Moderate and heavy game users have deeper content, higher player loyalty and stickiness, and are more likely to form a specific user target group. Third, moderate and heavy game development costs are higher, profitability is stronger, and the life cycle of the market is longer. Therefore, domestic game manufacturers are more willing to invest in medium and heavy game products that can make long-term profits.

  It is understood that heavy games are mainly action games, role-playing games and strategy games; Moderate games are mainly arcade games, card games and racing games; Light games are mainly leisure games, educational games and music games.

  According to the above data of App Annie, in the first half of 2018, the top four overseas users of domestic games were heavy games. The traditional game companies in China, represented by IGG’s Age of Kingdom, FunPlus’s Age of Firearms, King of Avalon: Battle of the Dragon, and Zhi Xingtong’s Disputes over Kings, have been committed to the global research and development, global market and global operation of games for many years, and accumulated valuable and profound.

  The overseas distribution of domestic games has also put forward higher requirements for the game industry itself. Not only need to have super-high technical support, exquisite image quality display, localized intimate service, but also need to have novel creative self-research ability and fine product operation ability. Through the research and analysis of user groups’ big data, it has become the core element of the game market to enhance the comprehensive competitiveness and prolong the game life for product distribution. Domestic games are bound to bear rich fruits in a high-quality and demanding environment. (Reporter Wu Min)