9 am! AFC executives announced major news: Congratulations to China Football! The fans cheered in unison

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Title: Rekindle the Blood: The Road to the Revitalization of China Football and the Asian Charm of Badminton When the hope of China Football is far away in the international arena, a sudden news is like a dawn, which breaks the dawn and illuminates the hope of China Football Revitalization. This is not only an exciting news, but also a confirmation of the deep belief of hundreds of millions of China fans. Let’s open a new chapter in China football and Asian badminton, which is a story about perseverance and continuous progress.

1. China Football: Preface to Challenge, Reform and Revitalization In the history of China football, we witnessed many tragic scenes. Our players wore battle shirts and sweated, and countless setbacks failed to break their progress. But this time, the meeting between AFC President Salman and China Football Association President Song Kai was like a long-lost rain after a drought, which injected vitality into China football.

President Salman’s full support is not an empty slogan, it indicates the recognition and expectation of China’s football reform in international football. This is not only an opportunity, but also an important task, a commitment to history and to hundreds of millions of China fans.

Second, the expectation of fans and the cultural connotation of China football. The spirit of China football is far more than a 90-minute game. It is related to a culture, a kind of perseverance and unity and cooperation deeply rooted in the bone marrow of the Chinese nation. Our fans expect not only the victory of the game, but also the embodiment and inheritance of this spirit.

Third, the witness of history: China’s tenacious spirit. Every struggle in adversity and every competition is the best interpretation of China’s football spirit. This spirit is our precious wealth. It tells us that no matter how powerful our opponent is, we will never give up.

Fourth, unite as one: the unchangeable principle of China football. Within the China football team, unite as one is an eternal theme. This unity can help us overcome difficulties in international competitions and create miracles in domestic leagues.

5. Enterprising mentality: The transformation and breakthrough of China football. From the introduction of coaches to the training of players, China football has been constantly trying and reforming. This enterprising mentality is our best weapon in the face of international competition.

6. Badminton in the Asian Games: A venue for displaying Asian charm. Let’s take a look at badminton events in the Asian Games. This is not only a sports competition, it is an exchange of cultures and skills of Asian countries, and it is also a concentrated display of badminton charm.

Vii. The Beauty of Competition: A Review of Badminton Events in the Last Asian Games. In the badminton events in the last Asian Games, the outstanding performance of players from various countries showed the world the level of Asian badminton. Every swing, every leap tells the dream and sweat of Asian badminton players.

Badminton in China: The embodiment of honor and team spirit. Every minute and second of the China team on the court is telling honor and responsibility. Our athletes make friends with the ball and promote peace with the game, which embodies the team spirit and the principle of friendship first in badminton.

Cultural exchange of badminton events in the Asian Games The Asian Games is not only a sports feast, but also a bridge of culture and friendship. In badminton competitions, we saw mutual respect and learning in different cultural backgrounds.

X. Looking to the Future: A New Journey of Asian Badminton With the continuous development of Asian badminton, we look forward to seeing more Asian faces on the international stage in the future, and we also hope that this sport will continue to spread its unique charm.

From China football to Asian badminton, we see not only the fierceness and beauty of sports, but also the depth and breadth of culture behind sports. Let’s hope that in the future, China football and Asian badminton will shine on the international stage, bringing more excitement and encouragement to sports fans all over the world.

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Fukuhara Ai retired, but the story of table tennis between China and Japan continues.

  CCTV News:If one day any foreign table tennis player can win a medal in the Olympic Games, I hope it is Fukuhara Ai;

  If one day I can only support one foreign table tennis player, I think it will be Fukuhara Ai.

  There are less than 100 days before 2019 and less than two years before the Tokyo Olympic Games, so without warning or a trace of preparedness, Fukuhara Ai told us that he had retired.

  Fukuhara Ai Weibo announced his retirement.

  Fukuhara Ai is probably the first Japanese athlete who received a blessing from netizens in China because of his retirement. As of press time, the Weibo that she announced her retirement has received more than 70,000 reposts, more than 70,000 comments and more than 620,000 likes. I wish her a happy life.

  Fukuhara Ai is probably the first Japanese athlete who "alarmed" the Ministry of Foreign Affairs of China because of his retirement. At the regular press conference of the Ministry of Foreign Affairs on the 22nd, Hua Chunying, a spokeswoman for the Ministry of Foreign Affairs, said that Fukuhara Ai was "loved not only by the Japanese people, but also by many people in China" and was "very cute, and also had outstanding performance in the field of table tennis".

  As of press time, Fukuhara Ai announced his retirement from Weibo’s comment 7w+, forwarded 7w+ and liked 62w+

  Fukuhara Ai, who has a round face and a crisp smile, can be said to be a Japanese athlete "watched and grown up" by netizens from China and Japan. Fukuhara Ai has been training under the guidance of coach China since he was five years old. In the long run, Fukuhara Ai has also forged a deep friendship with China players and even China. In addition to being beaten and crying in the game, Xiao Ai also shed tears in the Wenchuan earthquake in 2008. She has always been a lively wave and she is quite depressed in front of the reporter’s camera. "Japan went to 60 people (rescue), so xx is not enough. I am going, at least 61 people." It is this lovely appearance that left a deep impression on China fans, and Fukuhara Ai also had a nickname "porcelain doll". Familiar fans can know a little about her.

  Knowing that four-year-old Xiao Ai participated in the national competition for the first time, she lost her shoes happily when winning, and cried in her mother’s arms after losing; Knowing Xiao Ai’s stubbornness with tears in her eyes and insisting on finishing the training task; Knowing that Xiaoai can say "dry ha" with an authentic northeast accent, knowing that Xiaoai and table tennis players have close feelings, he brings him Japanese cookies every time he meets ZhangJike; I also know that Xiao Ai fought against the three generations of big devils of China table tennis women’s team from Zhang Yining to Li Xiaoxia and then to Ding Ning … …

  The great devil of running water, Fukuhara Ai made of iron. Fukuhara Ai rarely wins against China athletes in international competitions, and his career has been shrouded in the shadow of the "big devil" of table tennis, which is helpless. The advantage of China table tennis team, especially the women’s team, over other players is hellish.

  Fukuhara Ai made his first sound after he announced his retirement, thanking the fans in China and China.

  It’s really distressing that Fukuhara Ai tried her best but couldn’t win, but that doesn’t prevent her from making great contributions to the rapid development of Japanese table tennis. He was selected to the national team at the age of 12 and made his Olympic debut at the age of 15. From 2003 to 2016, Xiao Ai gradually became the absolute core and leader of Japanese women’s table tennis. The younger generation regards her as an idol. Japanese table tennis player Ito Meicheng once said: "Looking at Captain Fukuhara, I know very well that it is not easy for her to bear the name of Japan. If I can become a captain in the future, I also want to be a player like her."

  Under her leadership and influence, a new generation of Japanese players also became attached to China. These players, who were trained in China since childhood, or developed under the training of China coaches and sparring partners, helped Japanese table tennis to make rapid progress, but also laid a deep "China brand". With Fukuhara Ai, a beloved predecessor, as an example, they also gained a lot of "audience affinity" in China.

  More importantly, with Fukuhara Ai’s great concern and the continuous improvement of Japanese table tennis level represented by her, the Japan Table Tennis Association is also making great efforts to develop this sport. Since 2003, the Japan Table Tennis Association has established a national team for primary school students, adjusted the training mechanism of age groups, conducted regular closed training and overseas competitions, and strengthened the training of grassroots coaches. In 2008, the Japan Table Tennis Association built a national training center in Tokyo, and absorbed some professionals including coaches from China and other places, which became the training base of the Japanese table tennis team. Moreover, the Japanese table tennis team has established a system of substituting competition for training, and specially trained a group of players to participate in the world series of adult groups from the age of fifteen or sixteen, which made them feel the atmosphere of the competition ahead of the players of the same age in our country and increased their competition experience.

  In the past two or three years, we can see that although the national table tennis still has absolute advantages, Japanese table tennis has made rapid progress. On the men’s team, Zhang Benzhihe, whose parents are both from China, has defeated Malone, ZhangJike and Fan Zhendong successively. On the women’s team, Meicheng Ito defeated the world champion Liu Shiwen in this year’s team table tennis World Cup finals. It can be seen that Japan’s challenge model to China has taken shape.

  As we all know, from the ITTF to the national associations, from the constant changes in table tennis materials to the changes in the points system and the addition of mixed doubles, it is a "clear thing" to try to limit the absolute advantage of China, and the China table tennis team is also happy in this "encirclement and suppression". Because in the long run, it will do more good than harm to table tennis and the China team. After all, for sports, only more intense competition and stronger suspense can attract more audiences and promote the technical level to a higher level.

  Next, Tokyo, Japan, in 2020 is the focus of preparation and competition between China and Japan in the past four years.

  Wait and see!

  (Text/Liu Chang Zhu Xinyu)

I have traveled to so many places, and these 11 places make me feel worthy of the name and glad you came.

I have traveled to so many places, some places will only be visited once, and some places will be unforgettable.

I put all the things I have been to in recent yearsGlad you came’s travel destinations that feel most worthy of the name are listed and summarized into the following list.

Let’s see if it’s the same as what you think ~

Interested friends can also collect them as a reference for future travel destinations.


  • Travel destinations/attractions: Forbidden City, Great Wall, various museums.

Beijing is no stranger to all domestic travelers, but it is a place where even after many visits, I feel that I have not stayed enough.

Although you may have been to the Great Wall and the Forbidden City countless times, you can’t help but stop and enjoy it quietly because there is too much history here.

I counted the beautiful scenery of Beijing that I still want to collect (for example, the four seasons of the Forbidden City), and I will go there four times by visual inspection.

Dialogue between the Son of Heaven and God-Hall of Praying for the New Year

The Modern Pulse of the Ancient Capital —— China Zunhe CCTV Building

China’s International Business Card-The Great Wall

Attached here is a travel guide to Beijing made by Xiaocao, both in video and text versions. Please help yourself:

Travel guide | How many of the eight scenic spots you must visit in Beijing for the first time?

Recommended by travelers! The most classic Beijing tourist route, covering all the must-see attractions.


  • Travel destinations/attractions: Potala Palace, Everest Base Camp, Gangrenboqi, Linzhi, Yangzhuo Yongcuo, etc.

Tibet is praised by many people as the destination of the soul, and grass also feels this way when traveling to Tibet.

Facing the mountains and rivers on the Qinghai-Tibet Plateau, we will strongly feel the smallness of human beings; Seeing the piety and simplicity of the Tibetans who worship the Buddha, we can appreciate the boundless spiritual world. There is a feeling that the mind has been soaked and washed.

Potala Palace, a Temple under Heaven

The height of the earth-Everest

The Reflection of Mount Sumi in the Present World —— Gangren Boqi

Tibet is also one of Xiaocao’s favorite travel destinations. Here is a travel plan for Lhasa:

Diary of Lhasa Travel | First Sight of Potala Palace in Lhasa | Jokhang Temple | Travel Guide of Barkhor Street

Lhasa Travel Diary | Take a look at these delicious travel food strategies in Lhasa.


  • Travel destinations/attractions: Urumqi, Turpan, Tianshan, Bayinbuluke, Kashgar, Kanas, etc.

I want to go to the northwest and enjoy different scenery. In the northwest, the most important place to go is Xinjiang.

Unforgettable Xinjiang prairie and its warm and lovely herdsmen; The soul-stirring Tianshan Snow Peak and the steep mountain shape; Curious ethnic customs and beautiful fairyland.

Xinjiang, how can it not appear in your travel plan?

Oil Painting in Gobi —— Bayinbuluke

Four Seasons at a Glance-Tianshan Mountain in Xinjiang

The Arabic Color of the Western Regions —— Mosque


  • Travel destinations/attractions: Qinghai Lake, Chaka Salt Lake and Emerald Lake.

Qinghai has a similar landform to Tibet, which is better integrated with the Central Plains in culture and life. It is very suitable as a destination for the first time to appreciate the plateau customs.

There are no very famous historical sites in Qinghai, but only beautiful scenery carved by nature, among which Shenhu Lake is especially famous, such as Qinghai Lake, Chaka Salt Lake and Emerald Lake.

The Sea on the Plateau-Qinghai Lake

The Mirror of Heaven-Chaka Salt Lake

The Bronze Mirror Made by Salt Pond —— Dachaidan Emerald Lake


  • Travel destinations/attractions: Chunxi Road & Taikooli, Dujiangyan and Panda Base.

Chengdu is the only metropolis with a population of ten million in China where you can see the snow-capped mountains with naked eyes, and it is also the starting point for many travelers to travel westward to Tibet and go on road trip.

Chengdu not only has rich city life and beautiful surrounding scenery, but also is a gourmet capital.

In terms of cost performance, Chengdu can be regarded as a unique position.

Cities and snow-capped mountains

Chengdu’s Business Card-Giant Panda

Activate every Taste Bud-Chengdu Chuanchuanxiang


  • Travel destinations/attractions: Bund, Disney.

Although Shanghai, a ten-mile foreign exchange and a colorful magic capital, is a rising star in China’s thousand-year history, it is a good travel destination.

Shanghai, like Beijing, has an amazing number of flights. No matter where you start from, there are plenty of round-trip trips and air tickets, and you can often buy surprisingly cheap special air tickets.

In Shanghai, you have to go to the Bund. Wandering between Puxi Wanguo Building Complex and Pudong Lujiazui three-piece suite, it seems that you can see the vicissitudes of a hundred years.

As the only Disneyland in the Mainland, this is another reason to attract Shanghai. Disneyland is really suitable for young people to travel, and the childlike experience here will make everyone who is still childlike linger.


  • Travel destinations/attractions: Hongyadong, Yangtze River Cableway, Dazu Stone Carving, Wulong.

Chongqing, as the hub of southwest China, has always been a major traffic artery, leaving many interesting historical stories, such as the entrust an orphan to Baidicheng.

Chongqing and Chengdu are very similar, with not only good scenery, good people, but also a list of delicious food.

The Dream of Encountering Spirited Away —— Hongyadong

Dazu Stone Carving, an artistic treasure house from the prosperous Tang Dynasty

Because of work reasons, Xiaocao often goes to Chongqing. Here I wrote a travel guide for Chongqing:

Travel guide | How to play in Chongqing? 3-5 days free travel in Chongqing with itinerary and food recommendation.


  • Travel destinations/attractions: Terracotta Warriors, Datang City that Never Sleeps, Shaanxi Provincial History Museum, Wild Goose Pagoda, Huashan Mountain, etc.

Xi ‘an has a history of more than 3,100 years, which is an inexhaustible treasure for travelers.

Visiting the Terracotta Warriors and Horses, traveling around the ancient city walls, enjoying the Wild Goose Pagoda, honoring the film without words, and cherishing the Huaqing Palace are all must-see items in Xi ‘an, but once again, they are not enough for you to experience repeatedly.

The eighth wonder of the world-Terracotta Warriors and Horses

A Thousand-year-old Zen Spirit-Big Wild Goose Pagoda

The Witness of Shame and Fading Flowers —— Huaqing Palace


  • Travel destinations/attractions: Mogao Grottoes, Crescent Spring in Mingsha Mountain, Yumenguan and ghost city.

I want to go to Dunhuang once in my life, which is completely different from the Central Plains.

There are countless scenic spots worth seeing, such as Mogao Grottoes, Crescent Moon Spring in Mingsha Mountain, Yadan in Dunhuang, Yumenguan, ancient city walls and so on.

Pearl bred in desert-Crescent Spring in Mingsha Mountain

Museum of Grottoes and Murals-Mogao Grottoes

Yadan in Dunhuang-ghost city


  • Travel destinations/attractions: Qinhuai River, Nanjing Museum, Qixia Mountain.

Nanjing is a city with both imperial demeanor and graceful manners in the south of the Yangtze River, and its beautiful scenery has made countless people linger for ever.

Whether it’s the blossoming of flowers in ming tomb, the change of times in the presidential palace, or the sparkling waves of Qinhuai River, it can make people daydream leisurely.

The cradle of Jinling’s ancient culture-Qinhuai River

Nanjing Museum, One of the Three Major Museums in China

The first Xiushan in Jinling-Qixia Mountain

Here’s a guide to Nanjing for friends who are going to Nanjing for the first time.

Nanjing travel guide in autumn is very detailed. Many autumn places are recommended.


  • Travel destinations/attractions: Leshan Giant Buddha, Emei Mountain.

Leshan is worthy of its name, not only because of its scenery, but also because of its food. The so-called "eat in Sichuan, eat in Leshan", Leshan’s food is even admired by Chengdu people.

In addition to the Giant Buddha and Emei Mountain, Leshan is also home to the well-known dervish chicken and spicy chicken, all of which originated from here.

Leshan Giant Buddha, one of the highest statues in the world

Jinding on the Cloud-Emei Mountain


Do these 11 travel destinations make you feel worthy of the name?

If there are other cities or regions that you have been to and particularly like, please leave a message in the comment area ~

Thank you for seeing this. Remember to like it before you leave!

I am @ Grass Roaming, who loves to travel. I focus on sharing travel experiences and travel strategies, and will continue to produce high-quality content about travel.

If you want to know what interesting travel destinations there are, or want to know the travel strategy of a city, you can pay attention to me!

# Headline Creation Challenge #

China International Fashion Week in autumn and winter 2023 drives the recovery of China’s fashion industry.

China International Fashion Week in autumn and winter 2023 drives the recovery of China’s fashion industry. Photo by China International Fashion Week Organizing Committee

BEIJING, Beijing, March 25 (Reporter Yan Xiaohong) The reporter learned on the 25th that the opening ceremony of China International Fashion Week 2023 autumn and winter and the world premiere festival of 2023 were held in Beijing 751D·PARK, thus opening the curtain of China International Fashion Week.

China International Fashion Week in autumn and winter 2023 drives the recovery of China’s fashion industry. Photo by China International Fashion Week Organizing Committee

This season, China International Fashion Week is guided by the Beijing Municipal People’s Government, China Textile Industry Federation and sponsored by China Fashion Designers Association. AW23 China International Fashion Week, with the theme of "extreme creation and roaming", will stage nearly 100 heavy fashion activities, focusing on China’s aesthetics, intangible innovation, trends, sustainable fashion, fashion meta-universe, cross-border commerce and trade, and intellectual property rights, and strive to promote the overall recovery of China’s fashion industry.

China International Fashion Week in autumn and winter 2023 drives the recovery of China’s fashion industry. Photo by China International Fashion Week Organizing Committee

Chen Dapeng, vice president of China National Textile and Apparel Council, said that China International Fashion Week has always been adhering to the mission and vision of helping China design and promoting industrial development, focusing on the cultivation of "masters, big names and big events" in the fashion industry, creating a mainstream authoritative platform for local fashion release in China, showing fashion creativity, advocating design innovation, promoting brand image, and holding high the banner of "China Aesthetics" with a compatible mind, which has played an important role in the progress of original design in China, the promotion of fashion discourse power and international exchanges and cooperation.

2023 is a crucial year for the construction of Beijing as an international consumption center city. China International Fashion Week, as one of the landmark key activities of Beijing’s consumption season in 2023, is also a pre-heating activity of the world premiere festival in 2023. This season, China International Fashion Week continues to build the first landmark of China’s fashion business, and realizes consumption linkage by designing new products, new works and new talents for the global "first launch".

China International Fashion Week in autumn and winter 2023 drives the recovery of China’s fashion industry. Photo by China International Fashion Week Organizing Committee

At the opening ceremony, the launching ceremony of Yunshang Town 2023 China Fashion Technology Award and Hongxing Erke Youth Co-creation Design Competition was held, aiming at excavating and commending outstanding technical talents in the fields of fashion modeling and technology, creating China fashion artists and promoting the high-quality development of China’s fashion industry.

The China Fashion Designers Association, China Textile Information Center, National Textile Product Development Center, sponsored the release of China textile fabric fashion trends in autumn and winter of 2023/24. Guided by the core concept of "harmony", it made a dynamic release of seven categories of fashion trends, providing a clear idea for the fashion upgrade of China textile industry, from technical innovation, design innovation to fabric innovation.

China International Fashion Week in autumn and winter 2023 drives the recovery of China’s fashion industry. Photo by China International Fashion Week Organizing Committee

China International Fashion Week’s "China Aesthetics" has refreshed its creativity this season. Many brands have turned their attention to ancient myths, Shan Hai Jing, Sanxingdui Culture, Romance of Gods, Dunhuang Art, China Color, Five Elements Culture, Oriental Philosophy, Historical Heroes, Literary Allusions, Ink Painting and Calligraphy, China Gardens, Classical Architecture, Classical Opera, Song Dynasty Aesthetics, Ceramic Culture, Zhuang Brocade Art, Chinese Danxia, Mongolian Culture, etc., and have compared China Aesthetics with. (End)

automobile

An automobile is a four-wheeled motor vehicle, usually driven by an internal combustion engine. It is an important part of transportation in modern society and is widely used in personal travel, cargo transportation and public transportation.

Cars have many advantages, including convenience, high speed, high flexibility, and being able to drive on different terrains and roads. It can take people to their destination and save time and energy. With the continuous development of automobile technology, the performance and safety of automobiles are constantly improved, such as adding airbags, anti-lock braking systems and other facilities, making driving safer and more comfortable.

However, cars also have some problems and challenges. Automobile emissions will cause environmental pollution, especially air pollution and greenhouse gas emissions. In addition, automobile traffic may lead to traffic jams and accidents, which will have a negative impact on public space and personal health. Therefore, some countries and regions advocate reducing dependence on cars and encouraging green modes of travel, such as walking, cycling and public transportation.

In the future, the automobile industry is also constantly developing and innovating. Autopilot technology has been applied to automobiles, and electric vehicles are gradually becoming popular to reduce dependence on fossil fuels and reduce the impact on the environment. In addition, the sharing economy model is gradually applied to the automobile field to improve the efficiency of resource utilization. With the progress of technology and the change of society, cars may have more changes and developments in the future.

Today, let’s understand what is "culture" from the etymological point of view.

In the long history of China, every major social change is preceded by "cultural" change. The sacrificial culture of Shang Dynasty laid the foundation for the ritual and music civilization of Zhou Dynasty. During the Spring and Autumn Period and the Warring States Period, a hundred flowers blossomed and a hundred schools of thought contended for cultural opening and innovation, which ushered in Qiang Qin’s Han nationality, the Han nationality was formally formed, and the Confucianism of Confucianism also promoted the unification of China. The New Culture Movement during the May 4th Movement created a new culture in China, which was a fusion of Chinese and Western cultures and ancient and modern cultures, and provided a cultural foundation for today’s national independence and national prosperity. Today, we propose the creative inheritance and innovative development of China’s traditional culture, which is bound to provide the strongest cultural support for the great rejuvenation of the Chinese nation.

Culture is resources, culture is power, and culture is spirit. This is true for the nation, the country and the individual.

However, what is "culture" is still one of the problems that need to be discussed.

From the etymology, what is China’s so-called "culture"? Why does it have such great power? The analysis of culture from this angle can refresh us and help us understand the essence of China culture, as well as where and why it is different from western culture.

Let’s talk about the "text" of culture first.

Oracle Bone Inscriptions’s "Wen" is a hieroglyph, and the glyph is a pattern formed by many lines and interlaces, which represents a pictorial symbol carved on rocks or animal bones to convey consciousness. It is an ancient hieroglyph. Therefore, the original meaning of the word "Wen" is a pictographic ideographic symbol carved on rock walls and Oracle bones in ancient times. To put it bluntly, it is an image and a symbol carrier carrying meaning. Therefore, speaking words is a symbol used to express events, facts and information. This is one.

Second, writing is aesthetics. It is said that one of our ancestors looked up at the sky at the beginning of the humanities, and there were beautiful clouds in the sky, as the saying goes, the wind came and the rain went, and the clouds rolled and the clouds were comfortable; Looking down at the ground, it is precisely the beautiful mountains and rivers and the beautiful land. When observing natural humanities, historical geography, personnel stories, as well as architectural costumes, body shapes and even the spirit of consciousness, he found that these things have a very interesting thing in common. Those various patterns are beautiful things in the form of beautiful lines, and their forms can bring people beautiful enjoyment. "Wen" can not only express things, but also express spirit. All kinds of expressions make us feel both practical and enjoyable. So, he drew a "text". This is the origin of writing and the beginning of culture.

Therefore, the original meaning of the word "Wen" expresses beauty, mainly the kind of beauty that brings beauty to people in form. Therefore, we say that "Wen" is a pattern. Later, the poems and paintings we wrote, including our words, calligraphy, music and dance, were all patterns, and they all expressed a kind of aesthetic and formal "Wen".

If we grasp the original meaning of the beautiful pattern of the word "Wen", we can understand the characteristics of China culture. China culture pays special attention to poetry, aesthetic feeling and the comfort and comfort of secular life. China people pay attention to "life", that is, "to be born and live", and to live beautifully, healthily, abundantly, comfortably and poetically. For the beauty of life, because of the beauty of life, people in China often write poems about life.

China is a country that attaches importance to life, aesthetics and poetry. It emphasizes the free and easy mind, the cultivation of mind, the vibration of soul and the enjoyment of emotion on the basis of the unity of nature, mind and matter, and the unity of inside and outside, and pursues the aesthetic feeling in life.

There is a saying in the ancients that "poetry expresses ambition". "ambition" is "the heart of intellectuals" Poetry, as a "text" to express the feelings and emotions of the heart, is the most appropriate carrier and the best expression of beautiful "text".

Therefore, from patterns to words to poems, paintings, music, architecture and clothing, "Wen" has become an aesthetic activity for objects, a sense of beauty and beauty of people, and then it is derived from aesthetics. "Wen" is a phenomenon form, a subjective feeling, an aesthetic relationship between subject and object, an attitude of observing life and existence, and a poetic mode of life, culture and poetry.

Look at "Hua" again.

"Hua" is two people in Oracle Bone Inscriptions. On the left is a man standing head-up, and on the right is a man falling head-down into the ground. From left to right, it is a change from birth to death, which is also a natural life process. Oracle Bone Inscriptions’s man on the right is written as a dagger in the bronze inscription, so the word "Hua" is horrible: a man on the left and a knife on the right-killing people, which means revolution, innovation, innovation and metabolism. Therefore, "transformation" is a movement, a law of nature, progress and change, that is, the old dies and the new is created, that is, "dialectics". This is the first meaning of "Hua".

It is said in the Book of History that "every day is new, every day is new, and every day is new", which expresses this law of nature. This "new" is "pro" on the left and "Jin" on the right. "Dear", the top is a metal drill, which is inserted into the stake below, and then the axe on the right is used to cut the stake, and the stake is decomposed and split for firewood. Therefore, "new" is broken down, turning the whole into parts and the big into small ones. As far as philosophical methodology and behavioral practice are concerned, we usually call it "analysis" and "decomposition", or philosophically, "deconstruction". This is the second meaning of "Hua".

On the whole, "transformation" is a process of change, change or elimination, and it is also an action and a process before reorganization and innovation.

Why should people be "modern" and "new"? Whether it is new or new, it is to find out the essence and law of the object world through research, anatomy and observation of parts and small parts, and apply it to production and life to create new things and new values. By turning the big into the small and turning the whole into parts, we can grasp the essence and law of the object more conveniently, have a more accurate understanding, have a more successful guarantee and get more achievements when we act. This is research, a process of academic activities, scientific exploration and philosophical thinking. Its purpose is to analyze, dissect and then "construct", that is, to reassemble concrete, phenomenal and fragmentary things with their own thinking, express them in the form of abstract thinking and present them as theories. A whole, an abstract meaning and a universally applicable law are constructed, from which "logic" or "metaphysics" is formed, which is a "Tao" based on the study of phenomena, that is, the source of the world, the essence of the world and the law of the world, so that we can use it and serve the survival and development.

The development of philosophy led to the development of natural science, which brought about the industrial revolution, and then there was a historic translocation of eastern and western countries in the world. "Culture" is the wheel and engine of world historical progress.

[This article comes from "33 Keywords of China Traditional Culture" published by People’s Publishing House]

China beauty cosmetics market is full of vitality.

Source: People’s Daily Online-People’s Daily Overseas Edition

Customers buy cosmetics in Haikou Riyue Square Duty Free Shop. Xinhua News Agency reporter Guo Chengshe

"China’s beauty market sales will exceed 1 trillion yuan in 2025." According to an article in Women’s World Daily, China has become the key to the growth of global beauty companies, driven by the increase of family income, the continuous influx of newcomers and the growing local brands.

At the "June 18th China International Beauty Summit Forum" held by Women’s World Daily, Gian positano, head of the Italian Cosmetics Federation, said that the beauty market in China is expected to reach 92.1 billion US dollars in 2022. The growth momentum will mainly come from the rapid growth of the male beauty products market and the rise of domestic beauty brands.

According to the report, China is not only a key consumer market and manufacturing center, but also a driving force for innovation. From setting up research and development centers to investment funds, many international beauty giants continue to expand their investment in China; At the same time, many local brands of beauty cosmetics in China began to internationalize in order to explore the international market. China beauty brands are still entering foreign markets through cross-border e-commerce.

In recent years, the beauty market in China is full of vitality, showing new development characteristics. First, the growth rate is fast and the coverage is wide. At present, the market scale of China’s beauty industry is gradually moving towards trillion level; Second, facial basic skin care is the core track, accounting for the largest market share, and the growth rate of sub-tracks such as makeup and makeup is also faster; Third, the male beauty market is developing rapidly, and major brands are competing to enter the market. In addition to "her economy", "other economy" has also quietly emerged; Fourth, domestic beauty brands have risen rapidly. Domestic brands have made remarkable progress in raw materials, formula and technology, and a large number of cutting-edge domestic brands such as Perfect Diary and Huaxizi have emerged.

China’s beauty market is booming, which is of great significance to promoting domestic and even global economic recovery. In terms of supply chain and industrial chain, the development of beauty industry is closely related to agriculture, biochemistry, glass industry, plastic industry, transportation industry and advertising industry, and many related industrial chains have been developed and integrated. This has a positive role in promoting the global industrial chain.

The unprecedented development of China’s beauty industry is the result of multiple factors.

First, with the continuous development of China’s economy, the main contradiction in today’s society has been transformed into the contradiction between the people’s growing need for a better life and the unbalanced development. Beauty products just meet the social needs and respect needs of consumers.

Secondly, more and more foreign excellent beauty brands have entered China, bringing advanced production technology, novel marketing methods and unique product concepts to the beauty market in China, promoting the industrial chain to be mature and perfect, and cultivating consumers in the beauty market in China to some extent.

Third, the consumer groups of beauty products in China are gradually expanding. With the rapid economic development, China people’s household income level and consumption power are constantly improving, and the demand for beauty products will also expand. In addition, some beauty brands have gone to other cities to explore the market after deep cultivation in first-and second-tier cities, and gained more sustained positive growth momentum.

Fourthly, the change of consumption concept provides a broad market for the development of beauty products in China. Generation Z consumers are the core consumer groups in the future beauty market.

Fifth, new social and marketing platforms such as live broadcast have expanded rapidly. The rise of social media, such as Little Red Book Assessment, online celebrity Live Delivery and KOL, has strongly promoted the development of China’s beauty market.

With the development of economy, the progress of science and technology and the change of consumer groups, there will be some new trends in China’s beauty market. First of all, driven by "Yan value economy", the influence of "Z generation" on the beauty market should not be underestimated. Secondly, digital transformation is the general trend. Digital transformation of layout is conducive to grasping the core channels of beauty products, such as credit payment method, digital marketing concept, digital network sales channels and so on. Finally, Guochao brand has great development potential. "Generation Z" consumers have a high degree of cultural self-confidence, preferring China elements and national brands, and new publicity strategies and marketing methods such as "co-branding" are loved by consumers.

If China’s beauty market wants to achieve steady and healthy development, it needs to firmly grasp the development direction. From the core competitiveness of beauty products, we should pay attention to the independent research and innovation of product formulas, establish a "moat" of domestic brands, and gain a place in the global beauty industry chain; From the special properties of beauty products, we should enhance the experience and efficacy of beauty products and enhance customer stickiness. As an "experience product", consumers will pay special attention to the core ingredients and actual use effect; From the perspective of development trend, we should focus on digital transformation, put product design and research and development, industrial chain operation and customer loyalty system on a digital platform, and then make a comprehensive layout of digitalization; From the perspective of sustainability, green materials should be used to promote sustainable development. Beauty products are "fast-moving consumer goods", and packaging materials will produce a lot of carbon emissions when they are processed. The country strongly advocates "carbon integration". If beauty brands can pay attention to sustainable development and combine with the major policies advocated by the country, it will not only benefit the brand itself, but also help the environmental development.

(Interview with Zhou Ying)